Dr. Terry Griffin has been evaluating geospatial technology adoption on farm management decisions since the mid-1990s. His Ph.D. research evaluated spatial statistical techniques to analyze yield monitor and other site-specific data from precision ag tools. Recently, his research on farm level precision ag data has evolved into analysis of big data implications for farms and the agricultural industry. He has published on the profitability of precision agriculture technologies, spatial statistical analysis of site-specific data, and decision making tools from community data analysis. Current research and outreach efforts include how farmers, landowners, and others in the agricultural sector can make the most of opportunities arising from big data.